At-home bloodwork + DNA + ruthless accountability to drop 15–20 lbs in 12 weeks — without adding more gym time.
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You Work Out Hard. Your Plan Should Match Your Biology.
You train 4–5x a week, eat “clean,” and still look the same in photos. The problem isn’t effort — it’s that no one has ever looked at your actual biology. The TRUE NORTH 12-Week Intensive uses at-home DNA + bloodwork to build a nutrition and training plan around how your body handles carbs, fats, stress, and recovery. Not a template. Not a guess. A plan built on data.
Apply now for the TRUE NORTH 12-Week Intensive.
Apply Now
Amazing Transformations From Members Just Like You
How the TRUE NORTH System Works
A complete 12-week system: data collection → custom plan → execution → reverse diet
Step 1
At-Home DNA + Blood Panel
We ship a combined DNA + blood kit to your door. Simple finger-prick, mail it back. We see how your body handles inflammation, blood sugar, lipids, and recovery — then build your plan around it.
Step 2
Custom Nutrition + Training Plan
Fully custom macro targets, meal plan, and training program based on your biology, preferences, and schedule. Not a PDF template — a plan built for your body.
Step 3
Weekly 1:1 Check-ins + Pods
A personal Loom review from Devin every week with data-driven adjustments, plus a small-group accountability pod where you report progress and can’t hide.
Step 4
Reverse Diet + Lock It In
Once you’re lean enough, we guide you through a structured reverse diet — gradually increasing calories while keeping your new physique. Most clients end up eating 2–3x more and staying lean.
Step 5
Re-Test + See the Change
At the end of 12 weeks we rerun key labs and body composition so you can see exactly how much changed — inside and out.
Step 6
Ongoing Support
Access to our private Skool community, education library, and direct line to Devin and Lindsey for questions between check-ins.
Success YOU Can Have With the TRUE NORTH System
“For years I struggled… working out longer, adding in new things, trying things online and it always failed, and then when I started with Devin he got me from 23% bodyfat all the way down to 8%!”
Chris Falci
“Beyond Satisfied with the results I have achieved while working with Devin and PerformaFuel! In only 6 months I was able to lose 35+ lbs and gained confidence, strength and the knowledge to make better choices!”
Denise Ancona
“I was doing CrossFit for years and I was still pretty heavy… I didn’t think I was going to be able to eat out, travel and lose weight … Now I am down over 50lbs in 6 months”
Jeremie Villar
“My goal was to compete at the highest level. I went from 15% body fat to about 7% and increased my performance DRAMATICALLY… If you are on the border of coaching … DO IT, it has been the best investment I have ever made in my life.”
Robert Johnson
“If you are looking for a mediocre program with generalized results, this is simply not for you… Devin took me down to the leanest that I’ve ever been while I was still gaining strength!!! Go with Performafuel!”
Brock Baumgarn
“Getting on board with performafuel has changed my life… transforming me from obese with fatty liver syndrome to healthy and fit! I have destroyed all of my goals continuously making new ones to conquer. Now onto defined abs!”
Jenn Calia
What Happens If You Don’t Take Action?
Every month you keep training without fixing your nutrition is another month of looking the same. The TRUE NORTH 12-Week Intensive has helped clients drop 15–20 lbs, cut body fat by 5–8%, and completely transform their relationship with food. The next cohort is filling now.
Apply Now
Getting Started Is Easy
Step 1
Apply Online
Click “Apply Now” and tell us about your training, goals, and schedule. Takes 2 minutes.
Step 2
Get Your DNA + Blood Kit
We ship your at-home DNA + blood panel kit. Simple finger-prick, mail it back, results in days.
Step 3
Start Your 12 Weeks
Kickoff call to walk through your data, your plan, and your 12-week roadmap. Then we execute.
Skeptical? Stacey Was Too.
Stacey, like many, doubted the impact our program could have. Despite her hard work in the gym, she wasn’t seeing the results she hoped for and was hesitant to try yet another program. When she finally decided to give us a chance, the transformation was nothing short of amazing.
“I started with Devin and the Perfomafuel program back in January with the 10 week fat loss program . I was reluctant at first but am so glad I jumped on board . Devin has been nothing short of a miracle worker getting me to a place I haven’t been since high school and stronger than I have ever been . He is constantly there for you with any questions or concerns and really takes the time to listen and give advice and suggestions. He’s taught me how to live a healthy life and be able to sustain it”
– Stacey
Stacey’s story is a powerful testament to the effectiveness of our tailored approach, combining the right nutrition and exercise to unlock the potential of every workout. Don’t let doubt stop you from being our next success story.
Meet The Experts Behind TRUE NORTH
Devin Ford
Founder Devin is a 8x regional and Games Athlete. He has used science and his biochemistry background to forge nutrition and supplementation as his personal driver for success. He is a Genomic Medicine clinician, athlete and king nerd of science based nutrition.
Alyssa
Aylssa is a registered Dietician who has competed in several professional shows and ditched her traditional job of outpatient services at hospitals to join Devin in using her extensive background to help people around the world look and feel confident and sexy in their own skin.
Not Ready Yet? Start Here
Free: The Science Behind Data-Driven Fat Loss
Learn why DNA + bloodwork changes everything about how you approach nutrition — and what most coaches get wrong about fat loss.
Download My Guide
More Amazing Client Transformations!
APPLY FOR THE TRUE NORTH 12-WEEK INTENSIVE
At-home bloodwork + DNA + ruthless accountability to drop 15–20 lbs in 12 weeks — without adding more gym time.
Apply Now